THE UNBURDENED TEe

OVERthought

Perfectionism

This Is the unburdened tee

This is not another tee shirt.

It is a product, designed.

details matter

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SZ M

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20in Chest

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25 in collar to hem

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.75 collar

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details matter - SZ M - 20in Chest - 25 in collar to hem - .75 collar -

details matter

-

SZ M

-

20in Chest

-

25 in collar to hem

-

.75 collar

-

details matter - SZ M - 20in Chest - 25 in collar to hem - .75 collar -

A GOOD PRODUCT IS DRIVEN BY THE USER EXPERIENCE

Apparel IS NO EXCEPTION.

WHY

we made this:

To Unburden you from Decision making

A perfect tee shirt is not a commodity. It is a layer that is with you from your first decision in the morning, to the last thing you’ll choose before you sleep at night. Most of us own a lot yet rely on a few. We favor those that fit just right, those that have worn in soft, and are reliably counted on when it matters. Yet, finding the perfect layer takes time and often a little luck. Brands change, trends change, industry wants to sell us “more “ and “new” and so we settle for “near-perfect”.

Simplicity requires design and intention. This tee has been stocked, sourced, purchased wholesale, is a blank, was made by a conglomerate, is seasonal, was designed to become that perfect, reliable layer. And in turn, unburden and empower you to turn your time and attention to things more important than the perfect tee shirt.

features

COLLAR WIDTH

~.75 in collar ensures substantial enough weight to lay flat yet thin enough to not distract when worn under a top layer.

Chest WIDTH

Designed to appear tailored at the highest point of the chest and relax as the shirt tapers.

Peace of mind

Eco-conscious cotton, fair trade farmed mills, biodegradable, with off set carbon emissions.

hem length

The hem length has been measured to falls just beneath the belt line. Ideally long enough to be tucked-in when required, but assured to never hang below the seat of your pant.

Waist

A relaxed hem tailoring for room in the mid section to aid when tucking, movement and provide generosity for your frame.

sleeve length

The sleeves are designed to land mid bi-cep. They are unbound. Thus, creating a relaxed silhouette for those with mid size arms and a fitted, yet not restricting, fit for those who have the liberty.

FABRIC & Weight

Made from a broken-in yet hard-wearing cotton in a mid-weight fabric that can extend to all season wear.

Function

intended use

Great products aren’t tools for everything. Knowing what yours can do is just as important as knowing what it can’t.

Use for:

Work

Dine

Sleep

Layer

Travel

Closing

Workouts

eXtreme climates

wAter proof

Why we made this: A tee shirt is a basic need. Finding the perfect one should be simple. It’s not.

What makes a tee shirt classic? —What tee shirt pairs with a suit as well as sweats? —What shape looks polished without sacrificing durability wear after wear? —What tee can you wear to dinner and to morning coffee (if the night goes well)? —What colors compliment cofee stains?—how heavy is too hot? —why are all white tees always see through? —How does it look from behind? —How long is too long? —What kind of tee does a leading man wear in the movies? —How has that changed from the 50s, 60s, 70s, 90s, 00s, 10s, and today? 

This product exists to liberate your mornings spent over-thinking which shirt to wear. To provide you an essential foundation for your daily wardrobe.

It is a garment made to unburden you from the hinderance of “nearly-perfect”.

Whatever it is, the way you tell your story online can make all the difference.